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What will be the biggest web design trends this year?

As technology continues to evolve, the world of web design is no exception. To stay relevant in this fast-paced industry, designers need to keep an eye out for emerging trends and new design techniques. In this article, we’ll explore the biggest web design trends of 2023 that are set to take the industry by storm.

1. Dark mode

Dark mode has been a popular trend for a while now, but it’s set to continue in 2023. Not only does it look sleek and modern, but it also reduces eye strain and improves battery life on devices. Expect to see more websites offering the option to switch to dark mode.

2. 3D design

Three-dimensional design is becoming more accessible, and designers are using it to create immersive experiences. Three-dimensional graphics and animations can be used to add depth and dimension to a website and create a more engaging experience for users.

3. Minimalism

Minimalism has been a trend in web design for several years now, but it’s set to become even more popular in 2023. Designers are opting for clean, simple designs with lots of white space, which can help to focus the user’s attention on the most important elements of the page.

4. Custom illustrations

Custom illustrations can help to create a unique and memorable brand identity. In 2023, we can expect to see more websites using hand-drawn illustrations and graphics to set themselves apart from their competitors.


5. Micro-interactions

Micro-interactions are small, subtle animations that can be used to add personality and character to a website. They can be used to indicate that an action has been completed or to provide feedback to the user. Expect to see more websites using micro-interactions to create a more engaging user experience.

6. Augmented reality

Augmented reality has been around for a while, but it’s becoming more accessible to web designers. AR can be used to create interactive experiences for users, such as allowing them to try on virtual clothing or see how furniture would look in their home.

7. Voice user interface

Voice user interface (VUI) technology is becoming more advanced, and designers are starting to incorporate it into their designs. VUI can be used to make websites more accessible for users with disabilities or to create a more hands-free experience for users.

8. Scroll-triggered animations

Scroll-triggered animations can add an element of surprise and delight to a website. These animations are triggered as the user scrolls down the page, and can be used to reveal additional content or to add visual interest.

9. Chatbots

Chatbots are becoming more common on websites, as they can provide instant customer support and help to reduce the workload of human customer service teams. In 2023, we can expect to see more websites using chatbots to provide assistance to users.


10. Sustainability-focused design

As the world becomes more environmentally conscious, we can expect to see more websites adopting sustainability-focused design. This can include using eco-friendly materials, reducing energy consumption, and promoting sustainable practices.

11. Variable fonts

Variable fonts allow designers to manipulate font weight, width, and other parameters to create a unique typography style. In 2023, we can expect to see more websites using variable fonts to create distinctive and memorable typography.

12. Storytelling

Storytelling is becoming an increasingly popular technique in web design. By using narratives and storytelling techniques, designers can create a more immersive and engaging experience for users.

13. Personalization

Personalization has been a trend in marketing for several years now, but it’s starting to make its way into web design.


Hi, I am Sadhana and thank you for stopping by to know me. I am a work-at-home mom of One Cute Baby and a firm believer in making 'working from home' success for everyone.

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